Header image

What Brands Should do about Chinese consumers

November 22, 2020Uncategorized

QUICK LOOK TO THE TRENDS Luxury spending on the mainland will continue to grow at twice the global average thanks to price harmonization and improvements in online shopping, according to research by HSBC. Domestic outlays for luxury goods are estimated to grow 12 per cent this year, double the 6 per cent global average, even …

Read more
Follow Loop Giveaway

What is an Instagram Loop and how does it work?

September 25, 2020Brand Resources

Instagram follow loop giveaway have become a common practice in the influencer community. It is a quick growth hack strategy which both businesses and bloggers have come up with to gain new followers. Having a high follower count on Instagram comes with many great perks. The more you engage with the posts of your fellow …

Read more
Video Content Strategy

5 Top Tips to Create a Killer Video Content Strategy

September 21, 2020Brand Resources

The most commonly used medium of storytelling and visualisation these days is video content. It enables you to utilise your vision, hearing, and mental capability to perceive the message conveyed through a good video. All business campaigns, promotions, and advertisements are incorporating videos on their programs as it is a very impactful and effective medium. …

Read more
Top 5 Social Media Apps

Top 5 Social Media Platforms In Australia

September 20, 2020Brand Resources

The addiction to Social Media Platforms in Australia has been growing over the years. With social media penetration approaching, almost 90% of the Aussie population has access to media platforms.  Moreover, the average Australian owns 3.5 internet-enabled devices, with most people preferring either smartphones or laptops. According to the Yellow Social Media report, 60% of people say …

Read more
social media success stories

5 Social Media Success Stories & Marketing Examples

September 2, 2020Brand Resources

Do you want to learn from some of the outstanding Social Media success stories? We will present some of the best social media case studies that have helped brands and companies flourish on social media. Almost every brand is on one or more social networks running marketing campaigns, and this number has increased to $32.18 …

Read more